Description
Today’s clients search for therapists online before they ever schedule a consultation. Social media for therapists is no longer optional. It’s where your clinical identity either shows up clearly or gets misrepresented by someone else. Yet most graduate programs offer little to no training on how to navigate visibility, content creation, and professional boundaries in digital spaces.
Building an Ethical Online Presence for Therapists (3rd Edition) is a self-paced course that gives you a practical, research-grounded framework for social media for therapists. One that feels authentic to your clinical identity, sustainable within your actual schedule, and fully aligned with your ethical obligations.
Drawing from current literature, professional ethical guidelines, and doctoral research examining how clients actually perceive therapists on social media, this course helps you stop guessing and start making informed, confident decisions about your online presence.
What You’ll Learn In This Social Media for Therapists Course
Inside this course on social media for therapists, you’ll learn how to:
- Understand how clients perceive therapists online and what the research actually says
- Navigate the ethical challenges specific to social media for therapists
- Create content that educates, builds trust, and maintains professional boundaries
- Develop a niche that makes you more findable without limiting your practice
- Build a therapist brand that reflects your clinical identity and values
- Write a social media policy that protects your clients and your license
- Use social media for therapists as a tool for education, visibility, and ethical connection
What’s Included
âś“ 10 self-paced modules
âś“ Interactive exercises
âś“ Ethical Online Presence Blueprint
âś“ Therapist Social Media Policy Templates
âś“ Research-informed frameworks
âś“ Lifetime access to future updates
Who This Course Is Social Media for Therapists Course Is For
This course was designed for clinicians who want to approach social media for therapists with greater clarity, confidence, and ethical integrity:
- Licensed therapists and clinical social workers
- Mental health counselors and marriage and family therapists
- Psychologists and associate therapists
- Graduate students preparing to enter practice
Whether you’re brand new to social media for therapists or looking to refine an existing presence, this course gives you the framework, the language, and the tools to show up online in a way that serves your clients and protects your license.
Artificial Intelligence Disclosure
Artificial intelligence (AI) tools were used during the production of this course to assist with formatting, organization, accessibility, proofreading, and the development of interactive learning features. AI was not used to generate the course’s educational content, research findings, clinical recommendations, or conclusions.
All instructional content was developed, reviewed, and approved by Dr. Markyse Bernadin and is based on original scholarship, peer-reviewed literature, professional ethics codes, and the author’s doctoral research. All references and educational materials were independently reviewed for accuracy prior to publication.





Sean –
As someone who has avoided posting online because I was worried about crossing ethical lines, this workbook made the whole process feel much clearer. The exercises helped me think through how I want to show up online and what boundaries I need to maintain as a clinician
Elizabeth F. –
I didn’t even think of half the things Dr. Bernadin mentions in this workbook!! Solid information.
Jess L –
Made a boring topic like ethics interesting. Helpful information